Coinbase is pushing to increase crypto adoption and awareness at home in the US and around the world.
The San Francisco-based company just announced its expansion in Gibraltar, Lithuania, Andorra, Guernsey, Isle of Man and Iceland. New customers in these European markets will be able to use Coinbase.com as well as Coinbase iOS and Android apps. Coinbase Pro and Prime services are likely to be made available at a later date, according to the company’s announcement.
The exchange now operates in 33 countries across the globe. Coinbase has been a dominant leader in the space, and is on pace to realize its mission of building “an open financial system.” The vision strives to be inclusive, borderless and bereft of traditional middlemen who charge exorbitant fees.
To that aim, Coinbase has begun to ramp up support on its platform for a variety of digital assets. It recently announced support for four ERC20 tokens: Dai, Golem, Maker and Zilliqa.
Beyond listing coins and expanding markets, Coinbase is focused on education and adoption of cryptocurrencies. They’ve released an easy and digestible crypto primer for newbies.
It’s intended to answer the call to make the idea of cryptocurrencies spreading across the world super simple – easy enough for your grandmother to understand, cool enough for Millennials to embrace and sensible enough for the mainstream.
The company has also launched Coinbase Earn. The initiative allows invited users to earn crypto while learning about them.
“We give verified, invited users a series of useful tasks to complete from anywhere to earn digital currency.”
“The educational content will be publicly available for any curious party to learn more about an asset, even if they haven’t yet received an invite to begin earning.”
Participants will earn ZRX, which is currently the project’s single asset.
CEO Brian Armstrong, who launched the philanthropic organization GiveCrypto earlier this year, has also just reiterated his resolution to make a positive impact as far and wide as possible. He believes cryptocurrency can fuel a social movement that sparks profound economic change, new ideas and a new outlook on life.
“Whether it’s through improving education, creating a more level playing field, or increasing economic freedom, I’m interested in helping more people see their ideas come to fruition in the world.”