Ripple Reveals New Push to Boost XRP Markets and Institutional Adoption of Third-Largest Crypto Asset

A new job opening at Ripple is placing a spotlight on the company’s efforts to grow institutional adoption of the digital asset XRP.

Ripple says it’s looking for a director of institutional markets, whose main job will be to expand the reach, use and liquidity of the third-largest crypto asset by market cap.

“This leader will be responsible for expanding XRP markets infrastructure and assisting company efforts to grow market maker, broker, exchange and other institutional relationships. This leader will work closely with a team of financial professionals on the Institutional Markets team, responsible for managing and expanding XRP liquidity to enhance utility and value.”

The company says its ideal candidate will have more than a decade of experience in capital markets, with a focus on FX or commodities.

The position is based at Ripple’s office in New York City, and is also designed to help the company craft new ways to build commercial products and services based on XRP.

Here are a few more highlights on what the new hire will do.

• Work closely with the vice president of institutional markets to help guide company strategy for enterprise-grade infrastructure and solutions to attract and broaden XRP markets ecosystem
• Explore new and innovative ways to partner with existing market participants to accelerate XRP liquidity growth
• Help develop crypto and traditional market infrastructure for XRP

You can check out the full listing here.