The Daily Hodl
  • FEATURES
    • News
    • Bitcoin
    • Ethereum
    • Altcoins
    • Financeflux
    • Trading
    • NFTs
    • Blockchain
    • Futuremash
    • Regulators
    • Scams, Hacks & Breaches
  • HODLX
    • Latest Stories
    • FAQ
    • Submit Guest Post
  • INDUSTRY ANNOUNCEMENTS
    • Latest
    • Press Releases
    • Chainwire
    • Sponsored Posts
    • Submit Your Content
  • CRYPTO MARKETS
  • SUBMIT
    • Guest Post
    • Press Release
    • Sponsored Post
    • Advertise
No Result
View All Result
  • FEATURES
    • News
    • Bitcoin
    • Ethereum
    • Altcoins
    • Financeflux
    • Trading
    • NFTs
    • Blockchain
    • Futuremash
    • Regulators
    • Scams, Hacks & Breaches
  • HODLX
    • Latest Stories
    • FAQ
    • Submit Guest Post
  • INDUSTRY ANNOUNCEMENTS
    • Latest
    • Press Releases
    • Chainwire
    • Sponsored Posts
    • Submit Your Content
  • CRYPTO MARKETS
  • SUBMIT
    • Guest Post
    • Press Release
    • Sponsored Post
    • Advertise
No Result
View All Result
The Daily Hodl
No Result
View All Result

This Iconic 92-Year-Old US Magazine Plans To Hold Ethereum

by Daily Hodl Staff
August 14, 2021
in Ethereum, NFTs

US business magazine Fortune says it will hold half of the proceeds from the recent sale of its non-fungible tokens (NFT) in crypto.

In its first-ever NFT auction held on August 6th, the magazine sold a set of 256 digital collectibles of animated cover art priced at one Ether (ETH) each. The cover art is based on Fortune’s August/September issue, which is themed “Crypto vs. Wall Street.”

The collectibles sold out “almost instantly,” says Fortune.

According to senior writer and editor of the magazine Robert Hackett, Fortune’s share of the proceeds will not be converted to regular currency.

“50% is going to nonprofits. Oh yeah, and Fortune is gonna HODL (hold on for dear life) its share of ETH.”

The NFTs were designed by digital artist “pplpleasr.” The choice to mint 256 editions is a nod to the “256-bit cryptographic keys at the heart of cryptocurrencies such as Bitcoin and Ether,” according to Fortune.

Besides the limited-edition cover art NFTs, Fortune also held another three-day auction of special edition digital collectibles. A top bid for one of the NFTs reached 105 ETH. The three-day auction closed on August 10th.

The iconic publication generated 429 ETH in total from its inaugural NFT auctions. According to CoinGecko, Ethereum is trading at around $3,306 at the time of writing, giving Fortune’s NFT proceeds a current value of just above $1.4 million.

“Fortune and pplpleasr brought in 429 ETH, or more than $1.3 million, in proceeds. We plan to donate half that sum to nonprofit organizations (stay tuned for more on that) and equally split the remainder.”

Follow us on X, Facebook and Telegram

Don't Miss a Beat – Subscribe to get email alerts delivered directly to your inbox

Check Price Action

Surf The Daily Hodl Mix

 
Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any cryptocurrencies or digital assets, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing.

Featured Image: Shutterstock/Art Furnace

Submit a Press Release

Industry Announcements

  • Bubblemaps Integrates With TON, Enhancing Transparency in Telegram’s Native Blockchain Ecosystem
    June 19, 2025
  • NATIX Network Launches DePAI Initiative, Merging DePIN Infrastructure With Decentralized AI
    June 19, 2025
  • BitVault Raises $2 Million From GSR, Gemini and Auros To Launch BTC-Backed Money
    June 18, 2025
  • TAC Raises $11.5 Million To Bring DeFi to Telegram’s Billion-User Ecosystem
    June 18, 2025
  • Falcon Finance Launches Pilot Season of Falcon Miles Points Program To Reward Ecosystem Participants
    June 18, 2025
  • BTCC Exchange Celebrates 14th Anniversary With Launch of First-Ever User Badge Program
    June 18, 2025
  • R0AR Introduces Unified DeFi Platform for Token, Liquidity and NFT Staking
    June 17, 2025
Submit a Guest Post
ADVERTISEMENT
Bitcoin
$104,482.99
$104,482.99
0.55%
Ethereum
$2,511.57
$2,511.57
0.62%
BNB
$643.79
$643.79
0.35%
Solana
$145.12
$145.12
1.07%
XRP
$2.15
$2.15
1.11%

Spotlight

  • Bitwise CIO Matt Hougan Says Worries Over US Dollar and Money Printing To Accelerate One ‘Megatrend’
    June 12, 2025
  • ‘Winter’s Not Coming Back’: Michael Saylor Says Bitcoin Primed To Skyrocket to $1,000,000 – Here’s Why
    June 12, 2025
  • US Banks ‘Deeply Concerned’ About Cybersecurity Risk Following Attack on Top Financial Regulator
    June 12, 2025
  • Crypto Analyst Says New Bitcoin All-Time Highs Incoming, Updates Outlook on Ethereum
    June 12, 2025
DON'T MISS A BEAT
Crypto headlines delivered daily
to your inbox
BTC, ETH, XRP news alert options
By joining The Daily Hodl news list you agree to our
Terms and Conditions and Privacy Policy.
Featured Image: Shutterstock/Billion Photos

Covering the future of finance, including macro, bitcoin, ethereum, crypto, and web 3.

Categories

Bitcoin • Ethereum • Trading •
Altcoins • Futuremash • Financeflux •
Blockchain • Regulators • Scams •
HodlX • Press Releases

 

ABOUT US | EDITORIAL POLICY | PRIVACY POLICY
TERMS AND CONDITIONS | CONTACT | ADVERTISE

JOIN US ON TELEGRAM

JOIN US ON X

JOIN US ON FACEBOOK

COPYRIGHT © 2017-2025 THE DAILY HODL

No Result
View All Result
  • FEATURES
    • News
    • Bitcoin
    • Ethereum
    • Altcoins
    • Financeflux
    • Trading
    • NFTs
    • Blockchain
    • Futuremash
    • Regulators
    • Scams, Hacks & Breaches
  • HODLX
    • Latest Stories
    • FAQ
    • Submit Guest Post
  • INDUSTRY ANNOUNCEMENTS
    • Latest
    • Press Releases
    • Chainwire
    • Sponsored Posts
    • Submit Your Content
  • CRYPTO MARKETS
  • SUBMIT
    • Guest Post
    • Press Release
    • Sponsored Post
    • Advertise

© 2025 The Daily Hodl