Binance Labs, the venture capital and innovation incubator of Binance, is pleased to announce its most recent investment in Mythical Games, an organization that has seen dramatic growth and success in 2021 by bringing play-to-earn concepts and playable NFTs to the mainstream.
Mythical represents a significant step forward in gaming technology, creating a universal gaming ecosystem by leveraging blockchain technology and playable NFTs that enable players, creators, artists, brands and game developers unparalleled freedom and ownership through custom play-to-earn game economies.
Games on the Mythical platform unlock the value of a player’s monetary and time-based efforts, or the rarity of their collection, by providing a way for them to sell their digital assets to other players for real money in safe and secure transactions on the Mythical marketplace.
John Linden, co-founder and CEO of Mythical Games, said,
“Players spend billions of dollars on digital assets each year, but the value of their collections have historically been locked away from them on enclosed systems. Utilizing NFTs in gaming creates a whole new set of game design principles built around scarcity versus inflationary free-to-play economies. As gamers and collectors ourselves, we believe players should have tangible assets that they earn and buy. The Mythical platform leverages playable NFTs and blockchain technology to open the doors to the economy of any game and invite the community in. Soon it will seem crazy we as players ever spent time or money on games without getting real value in return.”
Bill Chin, head of Binance Labs Fund, said,
“We believe Mythical may prove to be one of the most disruptive players in the crypto gaming and NFT ecosystem. Their team, led by experienced gaming industry executives, has impressed us with their vision and unique capability to build a market-leading platform. We look forward to seeing their innovative play-to-earn concepts and playable NFTs shake up the gaming industry and forever change how gamers interact with their favorite properties.”
Ken Li, investment director of Binance Labs, added,
“Binance Labs has been looking to make targeted investments into projects that combine sophisticated AAA gaming engines with well-designed play-to-earn economies and NFT marketplaces. We believe that Mythical and its first game, Blankos Block Party, is one of the leaders at this intersection, creating a pathway for non-crypto gamers to step into the crypto gaming ecosystem seamlessly.”
The Series C funding was led by Andreessen Horowitz and includes participation from D1 Capital, RedBird Capital, the Raine Group and others.
Binance Labs, the venture capital arm and incubator of Binance, into the gaming
Binance Labs identifies, invests and empowers viable blockchain entrepreneurs, startups and communities, providing financing to industry projects that help grow the larger blockchain ecosystem. Binance Labs is committed to supporting fast-executing teams that positively impact the crypto space.
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