Bored Ape Yacht Club Creator Yuga Labs Acquires NFT-Focused Project PROOF

Web3 and non-fungible token (NFT) development company Yuga Labs has acquired NFT collective PROOF and its assets, according to a new announcement.

Yuga Labs, the creator of some of the biggest NFT collections like Bored Ape Yacht Club (BAYC) and TwelveFold, says the acquisition is part of its goal of being “the front door of web3.”

PROOF’s NFTs include collections like Moonbirds, Oddities and Mythics. As part of the acquisition, Moonbirds will be integrated into Yuga’s Otherside platform, a gamified, interoperable metaverse currently under development.

Says Daniel Alegre, CEO of Yuga Labs,

“As a company committed to championing art, culture, and community on the blockchain, we’re excited to have PROOF join the Yuga ecosystem… Moonbirds is a collection with great potential and many unifying brand elements with Otherside. We look forward to PROOF Collective becoming an important part of our ongoing art and community engagement efforts.”

Says Kevin Rose, CEO and founder of PROOF,

“We’re very excited to bring Moonbirds into Otherside. It’s the perfect home and future for our collectors… With the PROOF Collective on board, it shows Yuga’s commitment to digital fine art, and our combined resources will allow us to innovate faster and reach more people. It’s going to be an exciting journey.”

Featured Image: Shutterstock/issaro prakalung