August 11, 2025 – Miami, Florida
FLOKI’s flagship play-to-earn MMORPG, Valhalla, has officially entered the US mainstream with the debut of its first-ever national television commercial.
The 30-second spot aired on Saturday, August 9, 2025, at 3:30 p.m. PST during Valhalla’s interview segment on ‘New to the Street.’
For the next 60 days, viewers across the United States will see Valhalla’s Viking-themed adventure showcased in 350 commercials broadcast on Bloomberg, Fox Business and CNBC.
The campaign is expected to reach over one billion households, marking one of the most ambitious media pushes in FLOKI’s history.
The TV commercial blitz is part of FLOKI’s previously announced three-month US media campaign with New to the Street, aimed at driving awareness for Valhalla following its June 30 mainnet launch.
This extensive promotional effort includes bi-monthly FLOKI spokesperson interviews on Fox Business and Bloomberg Television, delivering sponsored programming to more than 219 million US households.
The interviews will be complemented by a steady rotation of high-impact Valhalla commercials during prime business hours.
The campaign also extends beyond television. FLOKI has secured a digital billboard takeover in the heart of New York City’s Times Square.
Ads will appear on the iconic Reuters 42nd Street Billboard up to 20 times per hour for four weeks each month, with the initial run highlighting Valhalla’s immersive metaverse experience.
This visual domination in one of the world’s busiest intersections ensures that the Valhalla brand will be front and center for millions of pedestrians and commuters.
In addition to television and outdoor coverage, FLOKI’s partnership with New to the Street brings a strong digital and press distribution component.
Monthly recaps from the NYSE floor and ecosystem case studies will help position FLOKI and Valhalla as leaders in blockchain gaming.
The campaign will also leverage New to the Street’s 3.2 million YouTube subscribers, along with its social media channels, ensuring 12-month archival access and SEO-optimized reach.
Investor engagement will be another focus area during the campaign.
FLOKI plans to participate in broker meet-and-greets, retail-focused gatherings in New York City and virtual presentations to family offices and accredited investors.
About Valhalla
Valhalla is a blockchain-based MMORPG inspired by Norse mythology, offering players the chance to discover, tame and battle with creatures called ‘Veras.’
The game features a player-driven economy and a hexagonal battlefield designed for dynamic combat.
You can play the game now, and it will be officially launched on mainnet on June 30, 2025.
Valhalla was developed by FLOKI. Learn more at the website.
About Floki
Floki is the people’s cryptocurrency and utility token of the Floki ecosystem.
Floki aims to become the world’s most well-known and most used cryptocurrency and intends to achieve this ambitious goal through a focus on utility, philanthropy, community and marketing.
Floki currently has over 550,000 holders and a strong brand recognized by billions of people worldwide due to its strategic marketing partnerships.
Contact
Pedro Vidal, FLOKI
This content is sponsored and should be regarded as promotional material. Opinions and statements expressed herein are those of the author and do not reflect the opinions of The Daily Hodl. The Daily Hodl is not a subsidiary of or owned by any ICOs, blockchain startups or companies that advertise on our platform. Investors should do their due diligence before making any high-risk investments in any ICOs, blockchain startups or cryptocurrencies. Please be advised that your investments are at your own risk, and any losses you may incur are your responsibility.
Follow Us on X Facebook Telegram
